SeeBITDAOklahoma

Wiggles and Giggles

Retail Trade
  • 620 S Main St, Stillwater, OK
  • Since 2020
Estimated valueLow confidence
$381K
$119Klikely range$625K
About 2× its yearly profit, typical for a company this size in its industry.
Revenue
$2.1M
a year
Profit (EBITDA)
$190K
9% of revenue
Employees
—
not reported
Owner not found yet
We haven't found the owner in public records

How we got $381K

Based on typical figures for its industry (2022 Economic Census), not its own records.

A typical retail trade business in Oklahoma$2.1M
Revenue$2.1M
× 9% profit margin$190K
× 2 sale multiple = value$381K

· Own this business? Correct these figures

What we know

No PPP loan
No 401(k) filing
No reported financials
Company website
Owner not found

What they do

Wiggles & Giggles is a baby and children's boutique in Stillwater, OK, selling clothing, gear, toys, books and accessories, with $7.00 flat rate shipping anywhere in the US.

Products & services
Baby GearFeedingTeethingPacifier/Toy Clips & HoldersSleepsack/SwaddlersReceiving BlanketsMini BlanketsPajamasUnderwearBlankets + QuiltsAccessoriesPretend Play
Markets served
BabyToddler + Big Kids
Service area
Stillwater, OKUS

From the company's website. Industry: Retail Trade.

Customers & suppliers

Suppliers & brands

  • Kickee Pants · brand it sells or installs
  • Aden and Anais · brand it sells or installs
  • Angel Dear · brand it sells or installs
  • Babiators · brand it sells or installs
  • Baby Bling · brand it sells or installs
  • Cherished Moments · brand it sells or installs
  • Compendium · brand it sells or installs
  • Copper Pearl · brand it sells or installs
  • Crazy Aaron's Thinking Putty · brand it sells or installs
  • Douglas · brand it sells or installs
  • Glo Pals · brand it sells or installs
  • Guava Baby · brand it sells or installs
  • Itzy Ritzy · brand it sells or installs
  • Little Unicorn · brand it sells or installs
  • Magnetic Me · brand it sells or installs

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
Wiggles and Giggles
this business
$2.1M$190K—
MERRIFIELD OFFICE SOLUTIONS, LLC
Stillwater · 12 employees
$5.3M$437K0.0 mi
Cowboy Bob's Discount Golf
Stillwater
$2.0M$219K0.0 mi
Elite Repeat
Stillwater
$363K$42K0.1 mi
The Beadery on Main
Stillwater
$2.1M$190K0.1 mi
Quilting Post
Stillwater
$2.0M$219K0.1 mi
Flourishes Flowers Decor & More
Stillwater
$2.1M$190K0.1 mi

The full calculation

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$381K
Multiple for this size and industry2×
Value range$119K – $625K

This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Retail Trade businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (9%). Treat these as a rough guide.

Revenue range$821K – $2.9M
EBITDA range$74K – $261K
Industry (NAICS)Retail Trade (453)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: approximate sector default. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Wiggles and Giggles

Wiggles and Giggles is a retail trade company in Stillwater, Oklahoma, in business since 2020. Its estimated annual revenue is about $2.1M, with roughly $190K of EBITDA. Its estimated business value is $381K (likely range $119K–$625K).

Common questions

Who owns Wiggles and Giggles?
The owner of Wiggles and Giggles isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
How much revenue does Wiggles and Giggles make?
SeeBITDA estimates Wiggles and Giggles's annual revenue at about $2.1M (likely between $821K and $2.9M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Wiggles and Giggles worth?
About $381K, roughly 2× its estimated EBITDA of $190K, typical for a retail trade company its size. Likely range: $119K–$625K.
When was Wiggles and Giggles founded?
Wiggles and Giggles has been in business since 2020.