Softwater Services Incorporated
How we got $4.2M
Based on its 34 employees and its payroll, both reported for PPP in 2020 and brought up to date.
What we know
Estimated value over time
▲ 17% since 2020Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| SOFTWATER SERVICES INCORPORATED this business | $17.3M | — |
| TRAVIS MEGEE Ponca City · 1 employees | $731K | 0.9 mi |
| JUICY'S VAPOR LOUNGE Ponca City · 45 employees | $19.8M | 3.4 mi |
| ZK ENTERPRISE INC. Ponca City · 15 employees | $6.6M | 3.4 mi |
| SOFTWATER SERVICE, INC. Ponca City | $2.6M | 3.9 mi |
| KYRKERBY INC. Ponca City · 20 employees | $7.0M | 6.7 mi |
| MIKE & AMY SMITH LLC Fairfax · 2 employees | $1.3M | 23.2 mi |
The full calculation
| Employees reported to the SBA | 34 |
| Revenue from headcount (employees × revenue per employee for companies this size) | $16.1M |
| Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size) | $14.4M |
| Estimate: the two combined (geometric mean) | $17.3M |
| EBITDA margin (industry, adjusted for size) | 7% |
| EBITDA = revenue × margin | $1.2M |
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $4.2M |
| Multiple for this size and industry | 3.6× |
| Value range | $2.2M – $5.8M |
| Revenue range | $11.4M – $19.8M |
| EBITDA range | $771K – $1.3M |
| Industry (NAICS) | Retail Trade (453998) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: approximate sector default. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology
People & advisors
Advisors
- BankingRCB BankPPP / SBA lender
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Banking relationships
| RCB Bank PPP 2020 | All 1,690 borrowers → |
From PPP and SBA loan records, which name the bank but not the individual banker.
PPP loans
| Approved | Draw | Amount | Jobs |
|---|---|---|---|
| 4/13/2020 | first | $223K | 34 |
About Softwater Services Incorporated
Softwater Services Incorporated is a retail trade company in Ponca City, Oklahoma. Its estimated annual revenue is about $17.3M, with roughly $1.2M of EBITDA. It has about 34 employees. Its estimated business value is $4.2M (likely range $2.2M–$5.8M).
Common questions
- Who owns Softwater Services Incorporated?
- The owner of Softwater Services Incorporated isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Softwater Services Incorporated make?
- SeeBITDA estimates Softwater Services Incorporated's annual revenue at about $17.3M (likely between $11.4M and $19.8M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Softwater Services Incorporated worth?
- About $4.2M, roughly 3.6× its estimated EBITDA of $1.2M, typical for a retail trade company its size. Likely range: $2.2M–$5.8M.
- How many employees does Softwater Services Incorporated have?
- About 34, as reported on its PPP loan.