Merle Norman Cosmetics
How we got $243K
Based on 3 employees reported for PPP in 2020, grown 8% a year since.
Estimated value over time
▲ 103% since 2020Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
What we know
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| MERLE NORMAN COSMETICS this business | $1.5M | — |
| MONTATIONS UNITED LLC Mustang · 4 employees | $2.0M | 2.1 mi |
| MUSTANG DRUG, LLC Mustang · 6 employees | $2.9M | 2.4 mi |
| BATH SORBET, INC. Yukon · 11 employees | $5.4M | 6.1 mi |
| YUKON PHARMACY INC Yukon · 5 employees | $2.4M | 6.3 mi |
| OKLAHOMA HEARING SOLUTIONS, LLC Yukon · 11 employees | $5.4M | 6.4 mi |
| FOCUS OPTICAL INC Yukon · 8 employees | $3.9M | 7.3 mi |
Ranges & sources
| Revenue range | $1.1M – $1.9M |
| EBITDA range | $91K – $158K |
| Industry (NAICS) | Retail Trade (446120) |
| Value range | $146K – $379K |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: approximate sector default. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology
History & advisors
Advisors
- BankingBancFirstPPP / SBA lender
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Banking relationships
| BancFirst PPP 2020 | All 7,048 borrowers → |
From PPP and SBA loan records, which name the bank but not the individual banker.
PPP loans
| Approved | Draw | Amount | Jobs |
|---|---|---|---|
| 4/13/2020 | first | $8K | 3 |
About Merle Norman Cosmetics
Merle Norman Cosmetics is a retail trade company in Mustang, Oklahoma. Its estimated annual revenue is about $1.5M, with roughly $122K of EBITDA. It has about 3 employees. Its estimated business value is $243K (likely range $146K–$379K).
Common questions
- Who owns Merle Norman Cosmetics?
- The owner of Merle Norman Cosmetics isn't in public records we've found yet. If you own or run the business, you can add or correct its details on SeeBITDA.
- How much revenue does Merle Norman Cosmetics make?
- SeeBITDA estimates Merle Norman Cosmetics's annual revenue at about $1.5M (likely between $1.1M and $1.9M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Merle Norman Cosmetics worth?
- About $243K, roughly 2× its estimated EBITDA of $122K, typical for a retail trade company its size. Likely range: $146K–$379K.
- How many employees does Merle Norman Cosmetics have?
- About 3, as reported on its PPP loan.