The Rusty Nail Winery
How we got $2.8M
Based on typical figures for its industry (2022 Economic Census), not its own records.
What we know
Signs of a sale Unlikely to sell soon
- In business 16 years (since 2010)
From public records and the company's website, not a statement that it's for sale.
What they do
The Rusty Nail Winery is a boutique winery in Sulphur, Oklahoma, offering travelers and locals a chance to sip, taste, and relax. Its wines can be bought online with local pickup or shipping to addresses in Oklahoma and Texas.
From the company's website. Industry: Beverage Manufacturing.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| The Rusty Nail Winery this business | $3.5M | — |
| ADA COCA COLA BOTTLING COMPANY Ada · 84 employees | $42.7M | 25.3 mi |
| Old Silo Winery Tishomingo | $3.5M | 26.4 mi |
| Bois D'Arc Winery Madill | $3.5M | 29.1 mi |
| B&G MEADERY LLC Stonewall · 2 employees | $1.7M | 30.0 mi |
| SPRING HOUSE WATER CO. INC. Healdton · 18 employees | $11.8M | 34.1 mi |
| Sneaky Tiki Restaurant Mead | $3.5M | 42.4 mi |
The full calculation
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $2.8M |
| Multiple for this size and industry | 3.8× |
| Value range | $731K – $4.8M |
This business has no PPP loan on record, so there is no business-specific data. The figures are the typical estimated revenue of Beverage Manufacturing businesses in our Oklahoma data: the middle value, with the range covering the middle half of those businesses. EBITDA applies the industry margin (21%). Treat these as a rough guide.
| Revenue range | $1.1M – $5.0M |
| EBITDA range | $240K – $1.1M |
| Industry (NAICS) | Beverage Manufacturing (3121) |
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: US Economic Census 2022. These are statistical estimates, not reported financials. Listing details come from Overture Maps open data. Full methodology
History & advisors
“Founded by Sulphur natives, Debbie Alexander and her daughter, Melissa, the winery began as a small passion project.”
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Public records
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About The Rusty Nail Winery
The Rusty Nail Winery is a family-owned beverage manufacturing company in Sulphur, Oklahoma, in business since 2010. It is owned by Debbie Alexander (Founder). Its estimated annual revenue is about $3.5M, with roughly $748K of EBITDA. Its estimated business value is $2.8M (likely range $731K–$4.8M).
Common questions
- Who owns The Rusty Nail Winery?
- The Rusty Nail Winery is owned by Debbie Alexander (Founder), according to public sources such as the company's website or filings.
- How much revenue does The Rusty Nail Winery make?
- SeeBITDA estimates The Rusty Nail Winery's annual revenue at about $3.5M (likely between $1.1M and $5.0M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is The Rusty Nail Winery worth?
- About $2.8M, roughly 3.8× its estimated EBITDA of $748K, typical for a beverage manufacturing company its size. Likely range: $731K–$4.8M.
- When was The Rusty Nail Winery founded?
- The Rusty Nail Winery has been in business since 2010.