Balliets
How we got $2.4M
Based on its 18 employees and its payroll, both reported for PPP in 2020 and brought up to date.
What we know
Signs of a sale Unlikely to sell soon
- In business 90 years (since 1936)
- No family successor named on its website
- Changed hands recently (SBA-financed purchase, FY2023)
From public records and the company's website, not a statement that it's for sale.
What they do
Balliets is a women's luxury fashion and beauty retailer in Nichols Hills, Oklahoma, offering clothing, shoes, accessories, handbags, beauty products and personal styling, which it describes as Oklahoma City's destination for women's luxury fashion since 1936.
From the company's website. Industry: Retail Trade.
Customers & suppliers
Suppliers & brands
- Valentino · brand it sells or installs
- Chantecaille · brand it sells or installs
- Chloé · brand it sells or installs
- Christian Louboutin · brand it sells or installs
- Polo Ralph Lauren · brand it sells or installs
- Salvatore Ferragamo · brand it sells or installs
- Stella McCartney · brand it sells or installs
- Jimmy Choo · brand it sells or installs
- Golden Goose · brand it sells or installs
- Isabel Marant · brand it sells or installs
- Balmain · brand it sells or installs
- Zimmermann · brand it sells or installs
- Love Shack Fancy · brand it sells or installs
- Frame · brand it sells or installs
- Mother · brand it sells or installs
Estimated value over time
▼ 7% since 2020Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.
Compared with similar businesses nearby
| Business | Est. revenue | Distance |
|---|---|---|
| BALLIETS this business | $9.1M | — |
| ROSEGOLD APPAREL LLC Nichols Hills · 3 employees | $1.1M | 0.1 mi |
| SPENCER STONE CO LLC Nichols Hills · 1 employees | $1.0M | 0.1 mi |
| KNEELAND & COMPANY LLC Oklahoma City · 7 employees | $1.8M | 0.1 mi |
| HAGGARD'S OKC LIMITED PARTNERSHIP Nichols Hills · 1 employees | $489K | 0.1 mi |
| GORDON-STUART INC. Oklahoma City · 3 employees | $1.7M | 0.2 mi |
| GILES, LLC Oklahoma City · 4 employees | $3.5M | 0.4 mi |
The full calculation
| Employees reported to the SBA | 18 |
| Revenue from headcount (employees × revenue per employee for companies this size) | $5.3M |
| Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size) | $11.8M |
| Estimate: the two combined (geometric mean) | $9.1M |
| EBITDA margin (industry, adjusted for size) | 9% |
| EBITDA = revenue × margin | $786K |
Figures are shown toward the upper part of their range rather than at its middle.
Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.
| Estimated value = EBITDA × typical sale multiple | $2.4M |
| Multiple for this size and industry | 3× |
| Value range | $1.2M – $3.2M |
| Revenue range | $6.0M – $10.3M |
| EBITDA range | $517K – $896K |
| Industry (NAICS) | Retail Trade (448120) |
Low confidence: the employee-based and payroll-based estimates differ by more than 2×.
EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.
Benchmarks: approximate sector default. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology
People & advisors
“Balliets has been a legacy in Oklahoma City since it was founded by Edna Balliet in 1936, finding a home in the historic Skirvin Hotel.”
Leadership
- TSTeresa SandersStylist · Company website · source
- CWCharlene WagnerStylist · Company website · source
- EDElaine DeanStylist · Company website · source
- JSJenn SandersStylist · Company website · source
- SBShelby BakerStylist · Company website · source
- CPColby ParkerMakeup Artist & Esthetician · Company website · source
- KRKat RiderMakeup Artist & Cosmetics Buyer · Company website · source
- BJBarbara JansenApparel & Accessories Buyer · Company website · source
- BBBrook BalentineApparel & Accessories Buyer · Company website · source
- MWMalorie WoodDirector of Marketing · Company website · source
- WRWhitney RossStore Manager · Company website · source
Advisors
- BankingBancFirst, First United Bank and Trust CompanyPPP / SBA lender
From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.
Banking relationships
| BancFirst PPP 2020, PPP 2021 | All 7,048 borrowers → |
| First United Bank and Trust Company 7(a) 2023 | All 2,229 borrowers → |
From PPP and SBA loan records, which name the bank but not the individual banker.
PPP loans
| Approved | Draw | Amount | Jobs |
|---|---|---|---|
| 4/5/2020 | first | $200K | 18 |
| 1/23/2021 | second | $191K | 15 |
Public records
| May 2023 | 7(a) | $1.1M |
| May 2023 | 7(a) | $150K |
Matched to this business by name and address from public government data; a match can occasionally be wrong.
About Balliets
Balliets is a retail trade company in Nichols Hills, Oklahoma, in business since 1936. It is owned by Jessica Mireles. Its estimated annual revenue is about $9.1M, with roughly $786K of EBITDA. It has about 18 employees. Its estimated business value is $2.4M (likely range $1.2M–$3.2M).
Common questions
- Who owns Balliets?
- Balliets is owned by Jessica Mireles, according to public sources such as the company's website or filings.
- How much revenue does Balliets make?
- SeeBITDA estimates Balliets's annual revenue at about $9.1M (likely between $6.0M and $10.3M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
- What is Balliets worth?
- About $2.4M, roughly 3× its estimated EBITDA of $786K, typical for a retail trade company its size. Likely range: $1.2M–$3.2M.
- How many employees does Balliets have?
- About 18, as reported on its PPP loan.
- When was Balliets founded?
- Balliets has been in business since 1936.