SeeBITDAOklahoma

Primeco Claims Group

Estimated valueMedium confidence
$3.6M
$1.9Mlikely range$4.9M
About 4.5× its yearly profit, typical for a company this size in its industry.
Revenue
$2.7M
a year
Profit (EBITDA)
$796K
30% of revenue
Employees
8
reported in 2020
Leadership
Denise Whitman
CEO · source · confirmed by 2 sources
Unlikely to sell soon
Has a management team. Someone besides the owner runs part of the business, which buyers pay more for.

How we got $3.6M

Based on its 8 employees and its payroll, both reported for PPP in 2020 and brought up to date.

8 employees × $300K each$2.4M
PPP payroll ÷ payroll's usual share of revenue$2.3M
Shown toward the top of its range×1.14
Revenue$2.7M
× 30% profit margin$796K
× 4.5 sale multiple = value$3.6M

· Own this business? Correct these figures

Estimated value over time

▲ 56% since 2020
$0$3.1M$6.1M2020202420252026

Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.

Employees over time

▲ 88% since 2020
01020202020242025815
401(k) / retirement-plan participantsEmployees reported for PPP
Show as table
YearSourceEmployeesEst. revenueEst. EBITDA
2020PPP loan8$1.8M$544K
2024Form 550015$3.4M$1.0M
2025Form 550015$3.4M$1.0M

Participants are employees in the company's retirement plan at year end, from its Form 5500 filing with the Department of Labor. They usually run a little under total headcount (part-timers and new hires may not be eligible). Revenue and EBITDA apply this industry's revenue per employee and margin to each year's count.

What we know

PPP loan, 2020
401(k) filing, 2025
No reported financials
Company website
Owner named

Signs of a sale Unlikely to sell soon

  • In business 39 years (since 1987)
  • Family in the business (Mitch Whitman, President)

From public records and the company's website, not a statement that it's for sale.

What they do

Primeco Claims Group is a full-service independent adjustment company that provides claims handling and adjusters when a carrier representative is not available. It offers residential, commercial, auto liability, farm and ranch claims, and temporary staffing for desk adjusters.

Products & services
Residential ClaimsCommercial ClaimsAuto Liability ClaimsFarm and Ranch ClaimsTemp StaffingDaily & Catastrophe Property ClaimsFull-Time Call Center – Intake and First Notice of LossFast-TrackFull Claims Handling
Markets served
ResidentialCommercialAuto LiabilityFarm and Ranch

From the company's website. Industry: Insurance agencies.

Customers & suppliers

Possible customers nearby

The largest businesses within about 60 miles in the markets its website says it serves.

Farms & ranches

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
PRIMECO CLAIMS GROUP
this business
$2.7M$796K—
BUCHANAN INSURANCE AGENCY INC
Tulsa · 4 employees
$894K$293K0.0 mi
Fedrated Insurance
Tulsa
$815K$313K0.0 mi
Guy Landes
Tulsa
$815K$313K0.0 mi
Farmers Insurance - Teena Hillburn
Tulsa
$815K$313K0.1 mi
BRACKEN INSURANCE & FINANCIAL SERVICES, INC.
Tulsa · 1 employees
$270K$104K0.1 mi
GARY W. LEHRMAN INSURANCE AGENCY, INC.
Tulsa · 4 employees
$730K$240K0.1 mi

The full calculation

Employees reported to the SBA8
Revenue from headcount (employees × revenue per employee for companies this size)$2.4M
Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size)$2.3M
Estimate: the two combined (geometric mean)$2.7M
EBITDA margin (industry, adjusted for size)30%
EBITDA = revenue × margin$796K

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$3.6M
Multiple for this size and industry4.5×
Value range$1.9M – $4.9M
Revenue range$1.8M – $3.1M
EBITDA range$523K – $907K
Industry (NAICS)All Other Insurance Related Activities (524298)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology

History & advisors

Founded 1987
“Since 1987 the Primeco companies have provided Best-In-Class services to the property insurance industry.”

Advisors

  • BankingTexas Partners BankPPP / SBA lender

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Banking relationships

Texas Partners Bank
PPP 2020
All 3 borrowers →

From PPP and SBA loan records, which name the bank but not the individual banker.

PPP loans

ApprovedDrawAmountForgivenJobsLender
4/27/2020first$85K$86K8Texas Partners Bank

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Primeco Claims Group

Primeco Claims Group is an insurance agencies company in Tulsa, Oklahoma, in business since 1987. It is owned by Denise Whitman (CEO). Its estimated annual revenue is about $2.7M, with roughly $796K of EBITDA. It has about 15 employees. Its estimated business value is $3.6M (likely range $1.9M–$4.9M).

Common questions

Who owns Primeco Claims Group?
Primeco Claims Group is owned by Denise Whitman (CEO), according to public sources such as the company's website or filings.
How much revenue does Primeco Claims Group make?
SeeBITDA estimates Primeco Claims Group's annual revenue at about $2.7M (likely between $1.8M and $3.1M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Primeco Claims Group worth?
About $3.6M, roughly 4.5× its estimated EBITDA of $796K, typical for a insurance agencies company its size. Likely range: $1.9M–$4.9M.
How many employees does Primeco Claims Group have?
About 15, from its 2025 retirement-plan filing.
When was Primeco Claims Group founded?
Primeco Claims Group has been in business since 1987.