SeeBITDAOklahoma

Stephenson Wholesale Co., Inc.

Other Miscellaneous Nondurable Goods Merchant Wholesalers
  • 230 So 22nd Avenue, Durant, OK
  • 2 locations
Estimated valueMedium confidence
$50.7M
$26.7Mlikely range$69.4M
About 6.2× its yearly profit, typical for a company this size in its industry.
Revenue
$222.8M
a year
Profit (EBITDA)
$8.2M
4% of revenue
Employees
251
reported in 2020
Ron Cross
President and Chief Executive Officer · source

How we got $50.7M

Based on its 251 employees and its payroll, both reported for PPP in 2020 and brought up to date.

251 employees × $825K each$207.1M
PPP payroll ÷ payroll's usual share of revenue$184.4M
Shown toward the top of its range×1.14
Revenue$222.8M
× 4% profit margin$8.2M
× 6.2 sale multiple = value$50.7M

· Own this business? Correct these figures

What we know

PPP loan, 2020
401(k) filing, 2024
No reported financials
No website found
Owner named
2 locations found

Estimated value over time

▲ 9% since 2020
$0$29.2M$58.3M202020212022202320242026

Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.

Employees over time

▼ 25% since 2020
025050020202021202220232024251189
401(k) / retirement-plan participantsEmployees reported for PPP
Show as table
YearSourceEmployeesEst. revenueEst. EBITDA
2020PPP loan251$180.4M$6.6M
2020Form 5500196$140.9M$5.2M
2021Form 5500195$140.2M$5.1M
2022Form 5500177$127.2M$4.7M
2023Form 5500198$142.3M$5.2M
2024Form 5500189$135.8M$5.0M

Participants are employees in the company's retirement plan at year end, from its Form 5500 filing with the Department of Labor. They usually run a little under total headcount (part-timers and new hires may not be eligible). Revenue and EBITDA apply this industry's revenue per employee and margin to each year's count.

Compared with similar businesses nearby

BusinessEst. revenueEst. profitDistance
STEPHENSON WHOLESALE CO., INC.
this business
$222.8M$8.2M—
M&M TRADING INC
Durant · 13 employees
$18.7M$783K0.2 mi
AQUA ACCESSORIES, LLC
Durant · 2 employees
$2.0M$115K1.2 mi
VALLES INC
Durant · 9 employees
$13.2M$592K1.7 mi
CRENSHAW CHEMICAL & FERTILIZER LLC
Colbert · 2 employees
$4.6M$235K10.6 mi
BIG CATS GYMNASTICS, LLC.
Atoka · 2 employees
$2.4M$133K31.3 mi
THE FLOWER GARDEN, LLC
Coalgate · 2 employees
$1.6M$102K39.1 mi

The full calculation

Employees reported to the SBA251
Revenue from headcount (employees × revenue per employee for companies this size)$207.1M
Revenue from PPP payroll (payroll ÷ payroll's share of revenue for companies this size)$184.4M
Estimate: the two combined (geometric mean)$222.8M
EBITDA margin (industry, adjusted for size)4%
EBITDA = revenue × margin$8.2M

Figures are shown toward the upper part of their range rather than at its middle.

Brought up to date assuming revenue has grown 8% a year since 2020, when the PPP figures were reported; included above.

Estimated value = EBITDA × typical sale multiple$50.7M
Multiple for this size and industry6.2×
Value range$26.7M – $69.4M
Revenue range$146.6M – $254.1M
EBITDA range$5.4M – $9.3M
Industry (NAICS)Other Miscellaneous Nondurable Goods Merchant Wholesalers (424990)

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology

People & advisors

Leadership

  • MW
    Melanie Watkins
    Signed for the company · 2023 retirement-plan filing (Form 5500)

Advisors

  • AccountingBdo Usa, P.C.Audits its 401(k) plan (2024 filing)
  • BankingMidFirst BankPPP / SBA lender

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Banking relationships

MidFirst Bank
PPP 2020
All 2,403 borrowers →

From PPP and SBA loan records, which name the bank but not the individual banker.

PPP loans

ApprovedDrawAmountForgivenJobsLender
4/13/2020first$2.7M$2.7M251MidFirst Bank

2 locations

230 So 22nd AvenueDurantThis listing
1748 Atchison DrNormanView

Revenue, profit and value are for the whole company.

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Stephenson Wholesale Co., Inc.

Stephenson Wholesale Co., Inc. is an other miscellaneous nondurable goods merchant wholesalers company in Durant, Oklahoma. It is owned by Ron Cross (President and Chief Executive Officer). Its estimated annual revenue is about $222.8M, with roughly $8.2M of EBITDA. It has about 189 employees. Its estimated business value is $50.7M (likely range $26.7M–$69.4M). It has 2 locations.

Common questions

Who owns Stephenson Wholesale Co., Inc.?
Stephenson Wholesale Co., Inc. is owned by Ron Cross (President and Chief Executive Officer), according to public sources such as the company's website or filings.
How much revenue does Stephenson Wholesale Co., Inc. make?
SeeBITDA estimates Stephenson Wholesale Co., Inc.'s annual revenue at about $222.8M (likely between $146.6M and $254.1M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Stephenson Wholesale Co., Inc. worth?
About $50.7M, roughly 6.2× its estimated EBITDA of $8.2M, typical for a other miscellaneous nondurable goods merchant wholesalers company its size. Likely range: $26.7M–$69.4M.
How many employees does Stephenson Wholesale Co., Inc. have?
About 189, from its 2024 retirement-plan filing.