SeeBITDAOklahoma

Nelson Motors, LLC

Estimated valueMedium confidence
$28.3M
$14.9Mlikely range$38.8M
About 5.2× its yearly EBITDA, typical for a company this size in its industry.
Revenue
$144.1M
a year
EBITDA
$5.5M
4% of revenue
Employees
97
reported in 2020
Leadership
Robert Nelson
Owner · source

How we got $28.3M

Based on its 97 employees and its payroll, both reported for PPP in 2020 and brought up to date.

97 employees × $1.3M each$123.8M
PPP payroll ÷ payroll's usual share of revenue$129.1M
Shown toward the top of its range×1.14
Revenue$144.1M
× 4% EBITDA margin$5.5M
× 5.2 sale multiple = value$28.3M

Own this business? Correct these figures

Estimated value over time

▲ 19% since 2020
$0$16.3M$32.6M20202026

Today's estimate scaled by the headcount reported each year and that year's prices. A trend, not a record of past sale values.

What we know

PPP loan, 2020
No 401(k) filing
No reported financials
No website found
Owner named
2 locations found

Compared with similar businesses nearby

BusinessEst. revenueEst. EBITDADistance
NELSON MOTORS, LLC
this business
$144.1M$5.5M—
Nelson Mazda Tulsa Service and Parts Center
Tulsa
$22.5M$987K0.0 mi
NELSON AUTO GROUP, LLC
Tulsa · 11 employees
$18.8M$767K0.1 mi
NELSON AUTOMOTIVE FINANCE LLC
Tulsa · 10 employees
$14.6M$640K0.1 mi
Jackie Cooper Nissan
Tulsa
$22.5M$987K0.1 mi
Jim Norton Scion
Tulsa
$22.5M$987K0.1 mi
Jim Norton Toyota
Tulsa
$22.5M$987K0.1 mi

Ranges & sources

Revenue range$94.8M – $164.3M
EBITDA range$3.6M – $6.2M
Industry (NAICS)New Car Dealers (441110)
Value range$14.9M – $38.8M

EBITDA margin: from IRS tax returns of S corporations in this industry (2019–2022), adjusted for company size: smaller companies typically run higher margins. EBITDA here is after owners' salaries.

Benchmarks: US Economic Census 2022, OK. PPP loans were sized on 2019–2020 payroll, so figures reflect that period. These are statistical estimates, not reported financials. Full methodology

History & advisors

Advisors

  • BankingFirstar BankPPP / SBA lender

From the company's own website and public filings (DOL Form 5500, IRS Form 990, SBA). Roles are as stated there and may be out of date.

Banking relationships

Firstar Bank
PPP 2020
All 380 borrowers →

From PPP and SBA loan records, which name the bank but not the individual banker.

PPP loans

ApprovedDrawAmountForgivenJobsLender
4/4/2020first$692K$697K58Firstar Bank

2 locations

9902 S Memorial DrTulsaThis listing
819 N INTERSTATE DRNormanView

Revenue, EBITDA and value are for the whole company.

Public records

Matched to this business by name and address from public government data; a match can occasionally be wrong.

About Nelson Motors, LLC

Nelson Motors, LLC is a car dealers company in Tulsa, Oklahoma. It is owned by Robert Nelson. Its estimated annual revenue is about $144.1M, with roughly $5.5M of EBITDA. It has about 97 employees. Its estimated business value is $28.3M (likely range $14.9M–$38.8M). It has 2 locations.

Common questions

Who owns Nelson Motors, LLC?
Nelson Motors, LLC is owned by Robert Nelson, according to public sources such as the company's website or filings.
How much revenue does Nelson Motors, LLC make?
SeeBITDA estimates Nelson Motors, LLC's annual revenue at about $144.1M (likely between $94.8M and $164.3M), based on public records such as its PPP loan and retirement-plan filings, brought up to 2026.
What is Nelson Motors, LLC worth?
About $28.3M, roughly 5.2× its estimated EBITDA of $5.5M, typical for a car dealers company its size. Likely range: $14.9M–$38.8M.
How many employees does Nelson Motors, LLC have?
About 97, as reported on its PPP loan.